Redacted List of Published Research:
Does Not Include Proprietary Projects
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Dr. McKnight’s current research focuses on Human-Assisted Artificial Intelligence (HAAI)—a strategic fusion of human expertise and AI designed to revolutionize decision-making and problem-solving. By leveraging AI’s analytical prowess to assess complex consumer behavior data, HAAI ensures the strengths of both human intuition and machine intelligence are maximized. This synergistic approach results in outcomes that are significantly more efficient, accurate, and contextually aware.
While HAAI represents the cutting edge of his current work, it is built upon a deep foundation of historical research, peer-reviewed publications, and professional presentations. This extensive archive serves as the empirical bedrock for his modern AI-driven methodologies, ensuring that even the most innovative techniques are rooted in decades of proven scientific rigor.
Human Assisted Artificial Intelligence in Civil Trial Preparation 2024 revised_stamped (3).pdfHuman Assisted Artificial Intelligence in Civil Court
Capturing MicroExpressions On Zoom_A Promising Sales Opportunity 2021.pdfCapturing Micro-Expressions on Zoom: AI Analysis
The Efficacy of Artificial Intelligence (AI) in Higher Education Assessing the Student At-Risk revised PDF_stamped (2).pdfArtificial Intelligence in Higher Education: Students At-Risk
Consumer Behavior and Image Analysis_Published 2020_stamped (3).pdfImage Analysis: AI for Student Retention
Advertising Slogans Brand fit.pdfAdvertising Slogans: Study of Brand Fit and Cognition
Retrenchment in Higher Education.pdfRetrenchment: Marketing Implications
Retrenchment in Higher Education Publication.pdfRetrenchment Implication: Publication Journal
Floating a Website.pdfFloating a Website: Bring the Right Bait
Enhancing Career Support FIP PowerPoint PDF.pdfFormerly Incarcerated Person (FIP) Education Program
MBAA International UX Paper 2023.pdfUX Content Marketing
ISM Customer Switching Behavior, 2022.pdfCustomer Switching Behavior
To Pay or not to Pay 2018.pdfPay or Not Pay Survey Participants
Single Subject Design to Identify the One.pdfSingle Subject Design to Identify the One
Assessing the validity of college success.pdfValidity of College Success Indicators for At-Risk Stds.
Turning Data Into Insight.pdfTurning Data Into Insight
Student_Affairs_Assessment_and_Research_Conference.pptxWhat Can Student Affairs Learn From Nielsen Audio?
Factor Analytic Solution Program Evaluation.pptxFactor Analytic Solution Program Evaluation
Cleveland Schools Evaluation.pdfCleveland Schools Social Skills Training Program
Strategic Marketing Economic Development.pdfStrategic Marketing Economic Development
Massillon Artful Living Project.pdfMassillon School System Artful Living Project
Content Marketing.pdfContent Marketing
Massillon Artful Living Project.pdfMassillon Artful Living Project
Brand Identity Consumer Behavior.pdfBrand Identity Consumer Behavior in Higher Education
Assessing Expectations First Year Student.pdfAssessing Expectations First Year College Students
Rapid Assessment Model.pdfRapid Assessment Model
Comparison of Likert Response Formats.pdfComparison of Likert Response Formats
Unification of Marketing and Assessment.pdfUnification of Marketing and Assessment Higher Education
Using Perceptual Maps.pptxUsing Perceptual Maps
Exploratory Study of Fan Typology.pdfExploratory Study of Fan Typology
FCB Grid Evaluation.pdfFCB Grid Evaluation Marketing Implications of Stigma
Marketing To Helicopter Parents.pdfMarketing to Helicopter Parents
Mass Customization and Permission Marketing.pdfMass Customization and Permission Marketing
Pest Testing Consumer Behavior.pdfPest Testing Consumer Behavior
CITY TYPES AND PERSONALITY.pptxMarketing Entrepreneurship For Economic Development
East Meets West Approach to Global Instruction.pdfEast Meets West Global Instruction A Model
New Paradigm in Student Course Evaluation.pdfNew Paradigm Student Course Evaluations
Advertising Priciples to Land First Job.pdfAdvertising Priciples to Land First Job
Ethical Delemmas University's Job Placement Rate.pdfEthical Dilemmas University Job Placement Rates
Externally Trained ET Observer.pdfExternally Trained ET Observer
Planning and Assessing Study Abroad Programs.pdfPlanning and Assessing Study Abroad Programs
Marketing Investment Net Promoter Score.pdfNet Promoter Score Marketing Investment
Customer Satisfaction Cognitive Dissonance Buyers Regret.pdfCustomer Satisfaction Cognitive Dissonance
Helicopter Parent What Marketing Professionals Shoud Know.pdfHelicopter Parents What Marketing Should Know
Blink Impulse Purchase Behavior.pdfBlink Impulse Purchase Behavior
Chaneling Buzz or Bucks Marketing Ethics.pdfChanneling Buzz or Bucks Marketing Ethics
Financial Aid Leveraging Marketing Bridge.pdfFinancial Aid Leveraging Direct Marketing
Market Segmentation Retention and Financial Aid.pdfMarket Segmentation Retention and Financial Aid
Focus Groups Economic Development.pdfFocus Groups Economic Development
Primer for Economic Development.pdfPrimer For Economic Development
Marketing to Entrepreneurs.pdfMarketing to Entrepreneurs Economic Development
Marketing Entrepreneurship For Economic Development.pdfMarketing Entrepreneurship for Economic Development
Heroin and Opiate Abuse Public Perception.pdfHeroin and Opiate Abuse Public Perception
OACES 360 Degree Evaluation.pptx360 Degree Evaluation
AOCC 13 Ways to Kill A Private Practice.pptx13 Ways to Kill a Private Practice
Technology and Online Counseling.pptxTechnology and Online Counseling
Public Perception Study Mental Health.pdfPublic Perception Study Mental Health
Demographic Analysis Importance of Benchmarking in Sport Marketing.pdfDemographic Benchmarking Sport Marketing
Marketing Athletic Clubs Psychodemographics.pdfMarketing Athletic Clubs by Psychodemographics
Increasing Attendance Study of Fan Typology.pdfIncreasing Attendance Study of Fan Typology
The Efficacy of Artificial Intelligence (AI) Higher Education Assessing the Student At-Risk PowerPoint PDF.pdfArtificial Intelligence (AI) Assessing the Student At-Risk
Artificial Intelligence (AI) in Higher Education.pdfArtificial Intelligence (AI) in Higher Education
Career Clarity and Focus.pptxCareer Clarity
Assessing Curriculum College Success.pptxAssessing HS Curriculum College Success
Ohio Social Skill Training.pdfOhio Social Skills Training Very Successful
Customer Switching Behavior.pdfCustomer Switching Behavior
CHRIS Program Ecological Counseling.pptxChris Program: Artificial Intelligence Online Counseling
Massillon Academic Success Project.pptMassillon Academic Success Project
AI Agent
MBAA 2025 Publication.docxTHE POWER OF THREE: LEVERAGING NPS, CES, AND TOMA FOR ENHANCED CUSTOMER INSIGHTS
MBAA 2024 Paper.docxHuman-Assisted Artificial Intelligence (HAAI) in Civil Trial Preparation: Will HAAI Supersede the Focus Group?
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